Archive for the ‘Online boat ad’ Category

Focus on Basics When Writing Online Boat Ads

When writing an ad so that you can sell your boat online, keep in mind that your ad is one of many that potential buyers will peruse. It is tempting to try to impress these buyers you can’t see with lots of adjectives and descriptive words but those things may be a distraction. Even if they are excited by a glowing description, buyers will still be looking to see if your boat is the kind of boat they are looking to buy.

Start with the basics because buyers are looking for a boat, not a commercial. Make sure to tell them the make and model and note some of the more useful features. This does not mean that your ad should not have any descriptions, just remember that words like “reliable” carry more weight than “fun.” People who are looking for previously-owned boats want to be assured that they are getting a vessel that they can use for a long time.

Also, you do not have to be afraid to mention recent repairs out of fear that a buyer needs to know what they are getting. Knowing that you have recently replaced something does not mean a buyer will be turned off; instead a buyer may be glad to know that they will not have to take on certain repairs soon after buying your boat.


California Boating Enthusiasts Tell Locals: ‘Get Your Butt in a Boat’

We know how much fun boating can be and that it can be that much more fun when you are a boat owner, in charge of your own vessel. The Petaluma Small Craft Center Coalition has adopted a rather blunt slogan to encourage people to get out on the water: “Get Your Butt in a Boat.”

The group is urging people to get out into the water for fun and as a way to raise money so more people can enjoy the Petaluma River: “every dollar collected at Day on the River will go toward the construction of a floating dock…” The group “hopes to eventually inspire enough interest among Petalumans to fully fund its own public, small-craft boathouse.” It is great to see the area’s boating enthusiasts coming together to make this happen.

You don’t have to live near the Petaluma River to heed the call to ‘get your butt in a boat.’ Check out our online boat ads where you will see a variety of vessels in all shapes and sizes. Whether you want to fish, sail away on a yacht or live the floating life on a houseboat, there is a boat that will fit your needs.


Tips for Writing an Online Boat Ad

Now that we have given you tips for taking photos for online boat ads, you will want to write convincing ad copy to go along with your great photos.

To sell your boat online, you will first need to fill out the information on your boat’s specs as completely as possible. After the photo, this is next place a potential buyer will look. If they cannot find the information they need, they may not read your written description below. And of course, some buyers will only look at the specs before to decide if they want to consider buying your boat or not. A quick perusal of specs tells a buyer if your boat has the year, make, model, length, seating capacity and engine type they want.

When you write your description, you will want to begin with your boat’s most important features first. Write in sentences or use a list format After that, highlight what is really great about the boat. You do not have to completely omit the boat’s flaws; you can mention them, but do not emphasize flaws or discuss them in the first phrases/sentences of your description. (You can view a sample ad on our website.)

While you can write your description on the website, it may be better if you write it offline and ask someone else to read it before you post it. Stick with standard grammar and punctuation, write it a straightforward style and get ready to sell your boat!

Tips for Taking Photos for Online Boat Ads

When you take out an ad to sell your boat online, you want to do all you can to entice potential buyers. The most attractive ads for boats include pictures.

Spend a little time looking at online boat ads to see which ones you find the most appealing and try to use the same ideas when taking photos of your boat.

Take a good number of photos so you will have a wide selection to choose from. Take multiple pictures from different angles.

Try to take a close-up shot that gives a complete view of the hull. Remember that you want people to see the boat and not the scenery.

If possible, photograph your boat on a sunny day. Aim to take pictures early in the morning of late in the afternoon.

Try to take at least a few pictures of the boat while it is moving. This will help a buyer imagine what it will be like to be on the water in your boat.

If for some reason, you cannot take pictures yourself, try to find other photos of a model from the same year. A dealer may have pictures of the same boat in similar condition. Be sure to get permission to use someone else’s photos and indicate in the ad that the boat shown is one that is similar to yours.

Getting the Most Our of Your Online Boat Ad

Private boat owners and boat dealers can vastly increase their potential buyer pool and extend their market reach nationwide by selling their boat online. Placing your boat ad on a popular online classified ad site like ensures that thousands of motivated boat buyers will see your boat ad every day.

Boatline allows private sellers and dealers to run their online boat ads FREE for the first 4 weeks. Sellers get the same superior services they have to pay for on other online ad sites absolutely free for the first 4 weeks when they place their classified boat ad on Boatline, including:

  • Unlimited description space and 12 color photos.
  • A secure email seller link to protect your personal information and ensure secure communication with potential buyers.
  • Buyer-friendly features like printer-friendly ads, email to a friend, auto-notify, ad comparison and save favorites.
  •  Unlimited free ad updates, Ad Views tracking and free telephone and email support from Boatline’s experienced staff.

Boat sellers who want to maximize the impact of their online ad will want to take advantage of Boatline’s low-cost, ad-enhancement features:

  • Make sure your ad attracts viewers first by adding black or red bold type.
  • Give your ad maximum exposure by upgrading its placement to featured home page or state search results.
  • Add 12 additional photos to your ad to entice potential buyers.

Boat Dealers Get Noticed with Boatline Banner Ads

Boat dealerships can ramp up their Internet presence, gain national exposure for their brand and increase customer traffic to their website with Boatline banner ads. Hundreds of thousands of motivated boat buyers visit to check out our classified ad listings. Banner ads are the first thing potential customers notice when they click onto the Boatline website. Savvy boat dealers know that banner advertising is the fastest way to draw attention to their brand and maximize exposure with their target audience — potential boat buyers.

Boatline’s experienced advertising staff can help you craft a banner ad that is certain to drive increased traffic to your dealership website. Our affordable banner ad packages can be customized to fit any marketing budget. If your boat dealership is already taking advantage of Boatline’s generous unlimited free dealership listings, adding a banner ad to your online marketing package will maximize your web exposure and give your boat dealership a significant competitive edge over the competition.

Boatline banner ads are just one element of our comprehensive boat dealership program. A leader in online classified advertising for more than a decade, offer unlimited descriptive text and 12 full color photos on each classified ad. Dealership classified ads are easy to set up and can be easily modified online at no additional cost. Boatline also provides boat dealers with valuable traffic statistics on each listing. If you’re ready to ramp up your online sales, contact Boatline’s skilled marketing team today.

Special Online Features Lure Boat Buyers

The boating season may be wrapping up in northern climes, but boating is a year-round sport in sunny southern waters. Sun lovers can find some great boat bargains at online classified ad sites like Northerners who are preparing to upgrade their craft next spring or who would rather sell their boat than pay winter storage fees are already listing their boats for sale on Boatline.

Boatline’s generous free ad policy — on Boatline your classified boat ad runs free for the first 4 weeks — is attracting many private boat sellers and boat dealers willing to offer generous discounts to generate fast sales. For boat buyers, this means more boats to choose from and greater bargains. Smart boat shoppers use Boatline’s helpful search features to save and track their favorite online ads. Our handy Auto-Notify feature ensures that you’ll be notified the instant a new ad posts that meets their search criteria.

A national leader in online classified advertising, Boatline makes it easy to buy or sell your boat online. Both boat buyers and sellers will find plenty of helpful tips and valuable links on our website. Boatline’s listings cover the full range of recreational boats, including power boats. sailboats, fishing boats, personal watercraft, dinghies, pontoon boats, houseboats and much more. If it floats, you’ll probably find it for sale on!

Online Listings Help Boat Dealers Clear Inventory Quickly

Want to boost dealership sales and reduce inventory quickly before winter? List your boat inventory on For a limited time, it’s absolutely FREE! is a premier online classified ad site for boat dealers and boating enthusiasts that offers sale listings for thousands of new and used boats and personal watercraft of every conceivable make and model. Listing your dealership inventory on gives you immediate access to hundreds of thousands of motivated boat buyers nationwide.

By linking online boat ads to your dealership website, boat dealers can use Boatline to drive more traffic to their own website. Boatline is constantly working to increase online traffic to benefit our online advertisers. We maintain an interesting, regularly-updated blog and provide a presence on Facebook and Twitter, all of which help to attract potential buyers to your classified boat ads.

It’s easy to upload your inventory onto Boatline lets you include full color photos and unlimited text description in each ad. Dealers can modify their listings at any time from their office computer at no additional cost. Boatline also offers a number of sales features targeted specifically to boat dealerships, including multiple listing accounts with automatic data feeds. Dealerships also receive regular traffic stats on each boat listing, enabling better inventory management.

But the best thing about advertising your boat inventory on is that for a limited time, boat listings are FREE for dealers, brokers and sales people. That’s a bargain you can’t pass up!

Buying Boat Online More Affordable Than You Think

Discover Boating says it best:

Myth: The best two days of your life are the day you buy a boat and the day you sell it.
Fact: The best two days of your life come every weekend when you take your boat out with family and friends!

Many people would love to buy a boat but don’t think they can afford it. Buying and owning a boat are much less expensive than you might think. Just like you finance a car, you can finance a boat purchase, in many cases for less than $250 a month. The average retail price of a typical outboard power boat was less than $20,000 in 2008. For $8,000 more you could buy a complete boat-engine-trailer package. If anything, the recession has driven boat prices down.

Boat buyers can find some real deals when they buy their boat online. Boat dealers who post new and used inventory to online classified ad sites frequently offer discounted prices to online buyers. Often the lowest prices are offered by individual boat owners who advertise their boats for sale online, hoping for a quick sale. Boat owners taking the self-sell route are more willing to deal and negotiate an affordable price with boat buyers.

But a boat today and the best two days of your life could start this weekend!

Why It Makes Sense to Sell Your Boat Online

When most folks decide to sell their boat, they stick their boat in the driveway and prop a sign on the bow. Maybe they post a small classified ad in the local paper (usually for an exorbitant price!) or stick a note on the marina or boat club bulletin board. Savvy boat seller might even put a listing on Craigslist. What boat owners don’t realize is that by keeping their advertising local, they automatically limit their buying audience and sales potential.

Listing your boat for sale on an online classified ad is the smart choice for two very important reasons:

  1. Online classified ads increase your buying audience exponentially, providing more opportunities to sell your boat. When you list your boat for sale on an online classified ad website like, your ad is seen by motivated boat buyers from across the country, greatly increasing your opportunity to make a quick sale.
  2. Few people subscribe to newspapers these days; they get their news and information online. A survey by J.D. Powers found that the majority of people shopping for a new or used vehicle do their research and start their shopping online. This is as true of boat buyers as it is of people shopping for an automobile. You want to put your boat ad where potential buyers spend the most time — online!